“Engagement” In Social Media Doesn’t Have To Be One On One

I recently shared my views on why I think social media marketing is both overrated and underrated at the same time. The underlying culprit to this is what we all know as ‘engagement.’ Seriously, when was the last time you heard about social media without engagement being a crucial part? It indeed is crucial and [...]

Twitter Goes RED For World AIDS Day

As most of you already know today is marked as World AIDS day. It’s a good decision on Twitter’s part to support such a noble cause with a change on their homepage.  If you sign out of twitter and go back to Twitter.com you should be able to see the new design.
Don’t forget to follow [...]