I am sure many of you are already aware of the fact that social media marketing can rake in free marketing through traditional media such as newspapers. However, it seems like most ignore the fact and the power of traditional media altogether. We all need to understand that marketing isn’t about selling products or services [...]

Tags: Marketing, Networking, Social Media, social media marketing by Ritu B. Pant - No Comments »

Whether you are a marketer, a blogger or an individual simply trying to socialize on the web, the key to effective engagement and participation is only possible if you choose and execute.
During my early years I was guilty of it myself. I felt like I needed to have a presence on every social networking site [...]

Tags: Marketing, Networking, Social Media, social media marketing by Ritu B. Pant - 3 Comments »

We hear this every single day. If you want to utilize social media and become an integral part of the community there is only one mantra to follow : give, give, give. I am not against the idea of “giving” cause that is what social media is based on to some extent. However, giving without [...]

Tags: Networking, Social Media, social media marketing by Ritu B. Pant - 11 Comments »

Something has been bothering me quite a bit lately so I thought I would talk a bit about it. It would be safe to say that almost everyone reading this blog has a Twitter and Facebook account. Some are more active on Twitter and some on Facebook. When it comes to social networking platforms, Twitter [...]

Tags: Microblogging, Networking, Rant, Social Media by Ritu B. Pant - 14 Comments »

I’ll be honest. When digg first replaced shouts with twitter I was pissed. I have been using digg for years and although shouts were seen as a spam tool, that’s not exactly what it was, at least to me. I received one or two shouts from a couple of my mutuals each day, and I [...]

Tags: Networking, Ramblings, Social Media by Ritu B. Pant - 4 Comments »

Every time I go to a grocery store I see a kid crying out “Mom, I want that candy. Mom, please!” As you can imagine, mom is trying to keep the kid calm without giving into his demands “No, you can’t.” I look into the cart and I see toys, candies and a bunch of [...]

Tags: Networking, Social Media by Ritu B. Pant - 5 Comments »